Marketing Interview Questions & Answers

The Interview consisted of a 2 - on - 1 sort of competency-based interview as well as a group assessment and concluding with some case study tasks which then led to individual presentations to be delivered to a group of assessors. It was highly challenging and pressurising, but is a good experience to really increase your level of confidence and business presentation skills.

What are your weaknesses? And what are you doing to combat that?

Be yourself, be humble and be passionate about the field in which you are applying for. Be ready and hungry and find a company that fits with your personality and culture fit. It becomes more of a relationship than a job

The assessment centre was fun but challenging. The Interview consisted of a 2 - on - 1 sort of competency-based interview as well as a group assessment and concluding with some case study tasks which then led to individual presentations to be delivered to a group of assessors. It was highly challenging and pressurising, but is a good experience to really increase your level of confidence and business presentation skills.

This part invoked a 30-minutes phone interview in which I was asked several questions. I can not recall all of the questions, but here is an excerpt of them:

1) Explain why I am interested in their company and why I applied for the specific role.

2) Explain how I would deal with change at work

3) What are my weaknesses and how do I overcome them

4) How do their values reflect into my personal life?

Tell us about a time in which you had to deal with a difficult person and how did you approach that situation.

Make sure to be genuine. Don’t try to be someone who you think they might want to have. Also know their values very well. It’s important that you can reflect on them. It’s a family business don’t forget that.

The assessment center was structured as follows:

1) Meet an greet
All applicants and the whole team met each other. We had to introduce ourselves and find something that makes us special. Some information of the company followed.

2) 30-min Interview
Individual interview with 2 people (1 marketing, 1 sales)

3) 30-min Presentation
We had to prepare a self-reflecting SWOT analysis in advance. This was presented in front of two people from the team (1 marketing, 1 sales)

4) Questions
In this part we had time to ask questions to two members of the team

5) Lunch brake

6) 1hr 30-min Group excercise
We had 1hr and 25-min to prepare a presentation as a team and then 5-minutes presentation in front of the team (5 people)

7) 40min Group exercise
Card game as a team

8) Feedback and FQA

Overall the assessment was from 10:00-17:00 and throughout the exercises we were being assessed