Graduates for SMEs suffering because of branding absenceNews
Research suggests that graduates are either unaware or do not know enough about small to medium enterprises and it is harming applications.
Graduates are often left panicked after they leave university, unsure of the options available to them. Sometimes they have already missed the deadline for graduate schemes.
Research conducted by Allianz shows that only 56% of current students are planning ahead and looking at careers while still at university, however what is even worse is that 20% of students are not looking until they have graduated and a further 19% are not planning until six months after they have graduated.
New research that has come to light after the Association of Graduate Careers Advisory Services conference. The research, in partnership with GTI Media, has revealed that 87% would be willing or very willing to start their careers with a smaller business. However, 68% of graduates revealed that they think smaller businesses have limited profiles as possible employers.
One of the issues is that small to medium enterprises are finding it difficult to recruit direct from university and struggling to interact and get themselves noticed. Many of these companies are attempting to harness modern ways of recruiting graduates with jobs beginning to come available on websites such as LinkedIn.
Chris Phillips Research and Director at GTI said 'This is a serious national issue. There is little growth in vacancies amongst the big brands of graduate recruitment but it's far more difficult for students to access opportunities with SMEs and far more difficult for smaller businesses to recruit from universities.'
'We need to take action now to bring willing students and willing SMEs together.'
Was this helpful? Yes 1