Category Executive UK - C&D Foods

Salary: Competitive + benefits
Location: North West, Manchester
Start date: ASAP
Sectors: Food & Drink & Catering, Research & Analysis,

The Role:

• To support the Category Development Manager to drive a better understanding of market dynamics
• Run weekly & monthly Kantar & IRI reports to review performance of all aspects of Pet Food in the UK market
• Support the Categroy Manager with market Gap analysis by retailer
• Meet and present to retail partners on market dymamics and performance within Pet Food
• Support wider team with sample requirements on an adhoc basis

Key Performance Areas:

• Weekly & Monthly reporting structures are issued in time to the wider business
• Monthly Gap analysis completed for Pet market in the UK
• Customer & colleague Relationships
• Commercial Capability to understand the data set of Kantar, IRI & Euromonitor

Key Performance Measures:

• Invoiced Sales Value and Volume for The UK Business
• Market Share (Value and Volume) of the Company’s products in UK
• Customer Relationship Metrics
• Commercial Capability Standards

Long Term Goals:

• To achieve the commercial performance vision of the C&D Group within The UK Business
• To become the Number One Pet Food Company in The UK Business to work with
• To fully Live the Company vision and values (The 4P’s) within the Commercial Function in the Region
• To deliver best in class category development service within specific customers to increase sales and achieve customer business targets

Short Term Goals:

• To achieve the short term Commercial & Category objectives of the company in the country / region
• To establish productive relationships with key customers in the Region / Country
• To build efficient and productive relationships throughout the company in the country / region
• To build a winning realationships with key customers
• To build a credible and competitive knowledge and insight base in The UK Business

Leadership & Support Responsibilites:

• To support the development and achievement of the company’s long term commercial vision, objectives and strategies in the UK Business
• To support the development and achievement of the company’s short term (annual) commercial objectives and plans in the UK Business
• To lead the reporting & analysis of the UK Pet Food Category, identifying insight that will drive business and customer performance
• To support in the development of the company’s category strategy and capability in UK
• To support in the development and execution of insight lead customer initiatives to grow Category and C&D
• To support in the development and delivery of all category led customer meetings
• To support in the upskilling of the UK commercial Team on Category Insights & Competitive Knowledge

Values and Ways of Working:

• To define and bring to life the corporate values in all areas of commercial responsibility (The 4P’s)
• To set and achieve the commercial capability standards required to support and deliver the commercial strategy and agenda

Key Challenges/ Issues:

• Understanding of the data purchased by C&D Foods from Kantar, IRI & Euromomoitor to ensure the key trends are highlighted to the advantage of C&D Foods and their retail partners

Personal Competencies & Qualifications:

What personal competencies are desired in this role?

• Numerate
• Result focused
• Planner
• Operational problem solver
• Strong story telling skills
• Diplomatic
• Structured / Disciplined
• English fluent

What are the minimum professional requirements to qualify for the role?

• Educated to degree level
• Preferably, some work experience in a Blue Chip FMCG environment within sales or marketing

Personal Development Areas:

• PD program to be agreed with line manager and led by you individual

Career Prospects:

• Success in this role leads to opportunities accross UK Commercial business


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